CLIENT: Victoria's Secret Beauty
ROLE: Art Director & Designer
SCOPE OF WORK: logo design, packaging design, on press, project management
AWARD: FIFI 2010, Fragrance of the Year, Women’s Private Label Direct Sell
The brief called for the creation of a seasonal fragrance to capitalize on the vampire trend. Targeted towards a younger audience, the collection had rock n’ roll and goth roots. In addition to the product line, a lip gloss ring was custom made especially for the launch of the fragrance.