CLIENT: Victoria's Secret Beauty
ROLE: Art Director & Designer
SCOPE OF WORK: packaging design, develop product colors, press approvals, project management
The key ingredient in the Tahiti summer collection is monoi oil, a skin softener made from Tahitian gardenias. Using French Polynesia as inspiration, the packaging incorporates tropical flowers with a hit of animal print. The bronze finishes allude to beautifully tanned skin and the metal accents elevate the collection.